Mainboard-listed real estate management service company LHN has announced a new eldercare service offering under its facilities management business.
The company shared that the new senior-focused product is called Jubiliv. It will target seniors who can still live on their own but need occasional help, and the arrangement also aims to support the families arranging care for these seniors.
According to LHN, most Singaporean families who have to make accommodation arrangements for elderly parents are torn between a nursing home or a handful of high-end assisted living facilities, with little on offer in between.
The Jubiliv brand will begin as a pilot programme at 31 Boon Lay Drive, where five units for seniors, with caregiving and medication management, will be included as part of the long-term accommodation offering.
The property was part of the initial property portfolio managed by Coliwoo, the co-living brand established by LHN back in 2018. That co-living company has since spun off and was listed on the mainboard of the Singapore Exchange in November 2025.
According to LHN, the pilot at the Boon Lay property is meant to refine its care model before a standalone facility dedicated to eldercare is launched, which the company says is already in the pipeline.
The property at 31 Boon Lay is still managed by Coliwoo. Each of the five units in this pilot programme comes with gerontechnology, which features AI-powered fall detection and an emergency call function, so that care associates can monitor residents and respond when they need help.
LHN says all its care associates go through caregiver and first aid training. The services centre on caregiver support and medication management for seniors who do not yet need the round-the-clock nursing of a nursing home.
Residents also share common amenities and a programme of active ageing activities. Daily necessities are also within walking distance, from the Boon Lay Place market and food centre to the shops at Jurong Point.
Boon Lay MRT station on the East-West Line is about an 11-minute walk away. The upcoming Jurong West station on the Jurong Region Line, targeted to open in mid-2028, will be about a 10-minute walk.
Jubiliv fills the gap between a CCA and Perennial Living
Singapore is a super-aged society as the proportion of citizens aged 65 and above rose from 13.7% in 2016 to 21.4% in 2026. And that figure is projected to exceed 25% by 2035.
Public housing options for the elderly include Community Care Apartments (CCA). A CCA is a short-lease flat bought through an HDB Build-To-Order launch, and the first project, Harmony Village, offered 15- and 35-year leases among its options. Residents also pay for a compulsory service package, which reportedly costs about $180 a month.
Meanwhile, the government is also trying to encourage more private operators to enter this market. Perennial Living, managed by Perennial Holdings, was launched earlier this year.
The assisted-living facility on Parry Avenue has a starting monthly fee of $8,000 to $10,000. Next year, it expects to open an adjacent 100-bed nursing suite, so residents whose care-giving needs intensify can move into nursing care without leaving the development.
Another option sits across the Causeway, where some Singaporeans are considering Johor Bahru as a longer-term retirement base, with the upcoming Johor Bahru–Singapore RTS Link set to make cross-border living easier.
LHN describes Jubiliv's pricing as "all-in" but has not disclosed a monthly fee, so it is not yet possible to say where it lands between a $180 service package at a CCA and an $8,000 suite with a private operator.
LHN plans to grow Jubiliv through partners and existing properties
Frankly, five units is a small start given that Perennial Living opened in August this year with 40 times as many assisted-living apartments.
Jess Lim, Group Managing Director and Executive Director at LHN, called the approach "caregiving-as-a-service" and said that the accommodation is simply the setting. She says that the company plans to strengthen the operational rigour behind consistent, quality caregiving.
The expansion plan follows the same logic, with Jubiliv looking to grow through partnerships with hospitality operators and landlords, alongside direct property investments. This means that it should be able to expand its market presence quickly, without having to build new developments from the ground up.
LHN already has experience adapting existing buildings through its Space Optimisation Business, which takes master leases on old or under-used commercial, industrial and residential properties, redesigns them and leases out the space.
Coliwoo, which began as LHN's co-living arm, grew from that first Boon Lay property to more than 25 locations across Singapore before it was spun off and listed in November 2025.
But a building for frail residents needs fittings such as step-free access and grab bars, making eldercare harder than co-living to fit into an existing space. An operator on a shorter lease also has less time to recoup that additional spending, which may in turn be passed on to residents through higher monthly fees.
LHN has not said where its standalone facility will be or when it will open. Those details, along with the price of each stay, will determine whether Jubiliv is within reach of the families it was set up to serve.
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